Sunday, March 02, 2025

Ben Woo: A Life of Resilience, Faith, and Business in Papua New Guinea

A Son of Lae, Rooted in Resilience

 

In the bustling city of Lae, where cultures merge and businesses thrive, one name stands out—a man whose life has been a testament to resilience, hard work, and unwavering faith. Ben Woo, a true “Mangi Lae”, was born on August 4, 1960, into a family that had already faced great trials. His parents, Ping Chui Woo and Jin Yee Wan, had fled the devastated town of Rabaul after World War II, seeking a fresh start in Lae.

 

Their decision to rebuild in a town set the foundation for what would become one of Lae’s most well-known entrepreneurial families. But for Ben, life was never about simply inheriting success—it was about earning it, fighting for it, and building upon it.

 

Ben Woo pointing out to a picture of the Wan Jin Wah shop he now owns from 1953



                                        Click to watch the video interview with Ben Woo

Learning the Value of Hard Work

 

From a young age, Ben was immersed in the rhythm of business. His family’s store in Chinatown was more than just a place of commerce—it was his classroom, where he learned lessons no school could teach.

 

“Even after school, when I finished work, I would always come home and help my mum in the shop… I learned how to pack biscuits, rice, and sugar into smaller portions. It was just part of life.”

 

But life in business was not easy. As the family expanded their store, they faced challenges—floods, relocations, and the need to constantly adapt. In 1965, the family moved to Eriku, where they established a new home and store on Huon Road.

 

Determined to provide the best education for their children, Ben’s parents sent him to St. Peter’s Lutheran College in Brisbane for high school. While many of his Chinese-Papua New Guinean peers chose to stay abroad after independence in 1975, Ben made a life-changing decision.

 

“I still believed in Papua New Guinea. My family believed in this country. We saw opportunities here, and despite the risks, we stayed.”

 

Building a Business Legacy

 

Returning to Lae in 1979, Ben stepped into his family’s business with a vision—to expand beyond what his parents had built. In 1981, he officially took over operations, and with his wife, Nancy, by his side, they worked tirelessly to grow their enterprise.

 

Over the years, PC & JY Woo Ltd became a household name in Lae and Mount Hagen, with the iconic Wan Jin Wah Store on 7th Street standing as a landmark of his hard work. His business expanded, employing over 150 Papua New Guineans, many of whom have worked with him for decades.

Ben Woo outside his PC and JY Woo shop at the Lae Main Market


 

“I have employees who started as 18-year-olds, and now they’re close to 60. That’s the kind of loyalty and hard work I value.”

 

But with success came challenges. Running a business in Papua New Guinea meant navigating law and order issues, security concerns, and economic instability.

 

In a cruel twist of fate, his Eriku store was completely destroyed by fire. Years of hard work were reduced to ashes overnight. But instead of giving up, Ben saw a blessing in disguise.

 

“The day we were supposed to take over Wan Jin Wah Store, the fire happened at Eriku. It was really strange. But it was a blessing—because none of my employees lost their jobs. We simply moved them to the new location, and business continued.”

The Wan Jin Wah Shop in 1953


 

It was this unshakable spirit that kept him going. The Eriku store was rebuilt, stronger than before, a towering symbol of his perseverance and resilience.

 

A Life of Faith and Service

 

For Ben, business was never just about profit—it was about giving back. His greatest investment was not in goods or stores, but in people and faith.

 

As a devoted layman in the Resurrection Lutheran Church and the Evangelical Lutheran Church of PNG, Ben spent years teaching Sunday school, supporting community projects, and attending church conferences across the country.

 

“I don’t just give money—I give my time. I go to these conferences, stay with the people, talk with them, pray with them. That is what faith means to me.”

 

Many have been touched by his kindness, and some remember his words years later.

 

“One young pastor told me he still remembered my parting words to him from 10 years ago: ‘I do my little bit, and I hope to see you in heaven.’ It moved me that my words had stayed with him for so long.”

 

Reflections on the Future

 

As Papua New Guinea celebrates 50 years of independence, Ben reflects on how far the country has come—and how much further it must go.


“This country is rich, not poor. But leaders need to be genuine. Just handing out money to people won’t solve problems—you have to teach them how to use it wisely.”

 

He worries about the over-reliance on government aid and the decline of self-reliance.

 

“We are making our people lazy. They rely too much on the government instead of standing on their own two feet. We need education, discipline, and vision to truly move forward.”

 

Yet, despite the challenges, he remains hopeful.

 

“I still believe in Papua New Guinea. I love this country. It has given me a life, a business, and a family. Yes, the road is not easy, but we must keep going.”

 

A Legacy That Will Endure

 

At 63 years old, Ben Woo has built more than just a business—he has built a legacy. His businesses, his 40-year marriage to Nancy, and the values he has instilled in his three children—Veronica, Wesley, and Lorraine—are a testament to a life well lived.

 

While many of his Papua New Guinea-Chinese peers have left, he remains one of the few who stayed, believing in the future of the land that raised him.

 

He has faced fires, economic downturns, and law-and-order challenges. Yet, through it all, he never gave up.

 

“I could get shot one day or die in an accident. But at least I know that I have done something meaningful—I have served, I have helped, I have given back. And that, to me, is a life well lived.”

 

His story is not just one of business success—it is a story of faith, perseverance, and the power of never giving up on your homeland.

 

“I have done what I love—serving, teaching, and giving back. My hope is that my journey inspires others to build, to believe, and to lead with integrity.” – Ben Woo

 

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